Audi has confirmed it will move forward with production of its electric sports car previewed by the Concept C. The announcement comes amid uncertainty surrounding Porsche’s electric 718 Boxster and Cayman. In a letter to employees, Audi CEO Gernot Döllner reaffirmed the company’s commitment, stating that delivery of the shared platform remains secure regardless of Porsche’s final decision.
Shared Platform With Porsche 718 EV
The upcoming Audi electric sports car will use the same dedicated EV platform developed alongside Porsche. This architecture was originally intended to underpin the electric 718 Boxster and Cayman models. Despite reports suggesting Porsche may reconsider its EV sports car plans, Audi has confirmed that platform development continues as scheduled for its own production model.
Production Timeline & Internal Codename
Internally referred to as the C-Sport, the production version is expected to arrive in 2027. The vehicle was first previewed by the minimalist Concept C roadster. Audi aims to position it as a true electric successor to compact performance icons such as the TT. The model will represent Audi’s commitment to maintaining a dedicated sports car in its EV lineup.
Porsche’s 718 EV Faces Uncertainty
Porsche is reportedly reviewing the future of its electric 718 program due to shifting EV demand and rising development costs. Discussions within Porsche have fueled speculation that the 718 EV could be delayed or canceled. However, Audi leadership has emphasized strong collaboration between both brands and confidence in continued platform support.
Audi’s Commitment To Electric Performance
Audi’s decision highlights its long-term strategy to expand electric performance offerings. The Concept C demonstrated a lightweight two-door design focused on agility and driving engagement. By moving forward independently, Audi signals confidence in the demand for electric sports cars despite broader market fluctuations affecting some EV segments.
Middle East Market Relevance
Electric vehicle adoption is accelerating in the UAE, supported by expanding charging infrastructure. An electric Audi sports car could appeal to buyers seeking zero-emission performance without sacrificing luxury. While high-performance petrol models remain popular in Saudi Arabia and the GCC, premium EV sports cars are gaining visibility among early adopters.
Prices In The Middle East
Official pricing has not been announced. Based on Audi’s positioning, the electric sports car could start between AED 300,000 and AED 350,000, depending on performance specifications and battery capacity. Higher-performance variants may exceed AED 400,000. Final GCC pricing will depend on launch strategy and regional incentives.
Conclusion
Audi’s confirmation of the Concept C production model demonstrates its commitment to electric performance innovation. Even as Porsche reconsiders its 718 EV strategy, Audi remains focused on delivering a dedicated electric sports car by 2027. For the Middle East market, the model could introduce a new era of premium electric driving excitement within the compact sports segment.
