Mitsubishi Motors is preparing to make a bold statement at the 2025 Japan Mobility Show in Tokyo, unveiling an all-new electrified SUV concept that blends rugged off-road durability with luxury and technology. The reveal represents a renewed focus on Mitsubishi’s adventurous DNA, while advancing its electrification and all-wheel-control systems for the next generation.
Electrified SUV With A Spirit Of Exploration
According to Mitsubishi’s official press release, the concept is designed to “elevate quality time spent inside the vehicle.” It merges urban sophistication with off-road strength, embodying Mitsubishi’s design philosophy of functional elegance. The futuristic SUV wears a smooth aerodynamic profile with sharp LED lighting, black cladding, and muscular tires that emphasize its trail-ready purpose. The high ground clearance and short overhangs add to its off-road capability.
Although full technical details remain under wraps, Mitsubishi confirms the model is “electrified,” implying it could feature either a hybrid or fully electric powertrain. Leveraging the brand’s Super All-Wheel Control (S-AWC) system, the SUV is engineered to take on all terrains, from rocky trails to sand dunes, while maintaining a calm, confident ride for passengers.
Interior Designed For “Luxury Glamping”
Mitsubishi’s teaser highlights the vehicle’s spacious interior, transformed into what the company describes as a “luxurious in-car sleeping environment.” The cabin includes a retractable double bed, ambient roof lighting, and configurable layout options that turn long-distance travel into a glamping retreat. This concept represents a shift toward vehicles that serve as both adventure transport and mobile living spaces, a theme particularly relevant for travel-savvy regions like the Middle East.
Personalization technology will also play a central role, adjusting cabin lighting, temperature, and even seating configurations based on driver preferences, emphasizing Mitsubishi’s commitment to comfort through innovation.
Redefining Mitsubishi’s Future
This concept will headline Mitsubishi’s “Forever Adventure” exhibit, where the brand will also display key models including the Outlander PHEV, Delica D:5, and Triton Rally Car, alongside vintage icons like the 1985 Dakar Pajero and 1996 Lancer Evolution III. The new SUV will serve as a design study previewing upcoming production models and advancing the brand’s goal of achieving 100% electrified sales by 2035.
Industry insiders suggest the design could hint at a future revival of the Montero (Pajero) nameplate, potentially introducing a body-on-frame hybrid SUV capable of rivaling models like the Toyota Land Cruiser Prado and Ford Everest.
Relevance For The Middle East
For the Middle East, where Mitsubishi has a loyal following among off-road enthusiasts, this concept points toward a promising blend of traditional durability and sustainable innovation. If the concept proceeds to production, its electric or hybrid drivetrain could cater to the region’s growing demand for eco-conscious yet capable 4x4s, especially as infrastructure and charging networks continue to expand across the GCC.
Conclusion
Mitsubishi’s upcoming electrified all-terrain SUV concept symbolizes the brand’s return to its adventurous roots, redefining what it means to blend exploration, luxury, and technology. By combining cutting-edge electrified performance with a glamping-ready interior and proven AWD expertise, Mitsubishi positions itself for a strong next chapter in the global SUV market.
The concept will make its global debut on October 30, 2025, in Tokyo, where Mitsubishi is expected to release full details on its hybrid or EV powertrain and potential future production plans.
