Subaru is set to make a major comeback in the performance world at the 2025 Japan Mobility Show with the unveiling of two new STI concept cars, the fully electric Performance-E STI and the gasoline-powered Performance-B STI. This dual reveal signals Subaru’s intent to keep its motorsport DNA alive while embracing its electric future, creating excitement for enthusiasts across global markets, including the Middle East.
Performance-E STI: Subaru’s First Electric Performance Car
The Performance-E STI will be Subaru’s first-ever electric vehicle developed under its STI performance division. Described as the “spearhead” of Subaru’s next-generation lineup, this concept combines aerodynamic efficiency, modern design, and driver-focused practicality.
The electric STI’s grille-free front fascia highlights bold LED headlights and aggressive air inlets integrated into a low, sculpted bumper. Gold accents along the wheel rims nod to Subaru’s heritage, seen in earlier WRX STI models, while the fastback-style silhouette hints that it could preview a sporty hatchback layout.
Subaru says the concept integrates intuitive and exhilarating driving technologies, including torque vectoring, advanced regenerative braking, and possibly dual-motor all-wheel drive, designed to deliver the instant performance and precise control that STI models are known for. Inside, the Performance-E STI features a minimalist cockpit with a driver-friendly layout and a spacious design expected to merge sportiness with comfort.
This concept marks Subaru’s new era of performance EVs and could become a halo model sitting above the brand’s Solterra EV in select markets.
Performance-B STI: Traditional Power, Classic Rally Spirit
The second debut, Performance-B STI, caters to purists who prefer the rumble of Subaru’s signature boxer engine. Based on the current WRX platform, this concept features wider arches, an aggressive body kit, and a massive rear wing reminiscent of Subaru’s World Rally Championship legacy.
The front fascia showcases a red-accented grille and large air intakes designed to optimize engine cooling, paired with symmetrical all-wheel drive for exceptional handling. With a design that blends a traditional five-door hot hatch profile and modern aerodynamic execution, the Performance-B STI could serve as the long-awaited return of the WRX STI lineage, potentially rivaling models like the Toyota GR Corolla and Honda Civic Type R in global markets.
Power details remain under wraps, but fans can expect a turbocharged flat-four engine producing over 300 HP, paired with Subaru’s Symmetrical AWD system and updated STI-tuned suspension for exceptional traction and grip.
A Return To Driving Excitement
According to Subaru’s Japan Mobility Show presentation, the twin-concept reveal represents the brand’s “Performance Scene” philosophy, combining heritage and innovation to keep the spirit of driving excitement alive. It also marks a potential revival of the STI sub-brand after several quiet years following the end of the 2021 WRX STI.
Despite the electric Performance-E STI’s futuristic approach, Subaru stresses that both cars share the same fundamental STI ethos: driver engagement, stability, and a thrilling driving character.
Middle East Relevance & Outlook
These concepts have significant implications for the Middle East market, where Subaru has a dedicated following among car enthusiasts, particularly in regions that appreciate all-weather performance and rally heritage. While the region’s infrastructure is gradually embracing EV technology, reviving an electric STI could attract buyers seeking performance with sustainability, while the gasoline-powered Performance-B keeps traditional Subaru fans engaged.
Conclusion
With the Performance-E and Performance-B STI concepts, Subaru bridges the gap between motorsport tradition and electric innovation. The Performance-E hints at an all-electric future infused with STI excitement, while the Performance-B reconnects with the brand’s rally-bred passion.
